Fashion’s impact on the planet begins with raw materials. That’s why we work to increase the use of preferred materials, considering water, energy, land and chemical use, as well as impacts on working conditions within our supply chain.
Material GuidelinesWe use materials and components that are aligned with recognised certification standards and selected branded fibres for materials, treatments and finishes. These standards cover defined environmental and social criteria, depending on the material or process. An overview of the relevant certifications and partnerships can be found here.
Organic Cotton
Grown in line with organic farming standards, using natural fertilisers and without certain synthetic chemicals.
Recycled Cotton
Made from cotton waste (post-industrial and post-consumer), reducing the need for virgin raw materials.
In-conversion Organic Cotton
Cotton sourced from agricultural fields transitioning from conventional to organic farming in line with defined conversion periods.
Recycled Cotton from RECOVER ™
Recover™ produces recycled cotton fibres from post-industrial textile waste.
LENZING ™ ECOVERO ™
LENZING™ ECOVERO™ fibres are produced according to defined manufacturing standards and show lower water and emission values compared to generic viscose fibres, based on Higg MSI data.
^The results were calculated according to LCA standards (ISO 14040/44) and are made available via the Higg Materials Sustainability Index (MSI) (Version 3.8) by Cascale (formerly the Sustainable Apparel Coalition).
TENCEL™
TENCEL™ Lyocell and Modal fibres are produced according to defined manufacturing standards, based on Higg MSI data.
^The results were calculated according to LCA standards (ISO 14040/44) and are made available via the Higg Materials Sustainability Index (MSI) (Version 3.8) by Cascale (formerly the Sustainable Apparel Coalition).
Livaeco by Birla Cellulose Viscose
Produced from wood sourced from FSC®-certified forests and traceable sources.
Lyocell threads
Produced using a closed-loop manufacturing process in accordance with EU Ecolabel requirements.
Linen
Linen is a natural fibre obtained from the flax plant and used in textile production. Certified linen is cultivated in accordance with defined standards and offers the typical characteristics of flax fibres, including durability.
Linen
Linen is a natural fibre obtained from the flax plant and used in textile production. Certified linen is cultivated in accordance with defined standards and offers the typical characteristics of flax fibres, including durability.
Recycled Wool
Recycled wool is made from wool waste and is part of our approach to material reuse in line with our animal welfare policy.
REPREVE®
REPREVE® recycled polyester is a certified and traceable fibre made from recycled plastic bottles.
REPREVE®
Branded performance fibre made from recycled plastic bottles. The bottle count indicates the estimated number of bottles used to produce the fibre.
Recycled feathers & down
Feathers and down recovered from post-consumer products such as pillows or duvets and reused as filling material, in line with our animal welfare policy.
Recycled Polyester
Polyester made from pre- and post-consumer waste, such as PET bottles or textile offcuts from production, processed into a recycled fibre.
Hemp FIBRE
Hemp cultivation requires less water and pesticides than conventional fibres such as cotton.
Hemp FIBRE
Hemp cultivation requires less water and pesticides than conventional fibres such as cotton.
Recycled Polyamide
Polyamide fibre made from waste generated during other polyamide production processes.
PETA approved vegan
Products carrying the PETA-Approved Vegan label do not contain materials of animal origin and are not tested on animals. Certification is provided by the animal protection organisation PETA.
ZERO WATER BLUE
Zero Water Blue refers to dyeing approaches that avoid the conventional indigo dyeing process typically used for denim.
Ozone wash
Ozone Wash is a finishing technique used to achieve a worn-in look, applying ozone as part of the washing process.
CLEANDYE
CleanDye is a dyeing technology in which CO₂ is used as a carrier instead of water under high pressure. After dyeing, most of the CO₂ can be reused within the process.
LOW IMPACT EIM Score by Jeanologia®
The EIM (Environmental Impact Measurement) by Jeanologia® evaluates garments based on water consumption, energy use, chemical impact and worker health.
A low EIM score indicates a lower impact rating within this assessment framework.
MEDIUM IMPACT EIM Score by Jeanologia®
A medium EIM score indicates that the garment meets defined criteria but also shows potential for further improvement within the EIM assessment framework.
HIGH IMPACT EIM Score by Jeanologia®
A high EIM score indicates a higher impact rating within the EIM assessment framework and identifies areas where further measures may be required.
BIONIC-FINISH® ECO
Water repellent finish, 100% fluorine-free.
Laser finish
Laser Finish uses laser technology to create wash and used effects, replacing certain mechanical or chemical treatments.
Teflon EcoElite™
TEFLON ECOLITE™ is a non-fluorinated stain-protection technology designed to repel water and water-based stains.
E-Flow
E-Flow is a finishing technology used to achieve a soft hand feel and worn-in surface effects through controlled application processes.


