Water for Everyone
This is water - our collaborative auction
In December 2021, we joined forces with Viva con Agau ARTS, street artist Bobbie Serrano and Micha Fritz, initiator of Millerntor Gallery. Together we organized an auction to raise funds and awareness for clean drinking water.
What
We Did
We asked Bobbie Serrano to paint 9 iconic Tom Tailor t-shirts and introduced a collaborative campaign on our social media accounts. Everyone was able to learn more about our shared vision and bid on these one-of-a-kind designs.
Why We
Did It
Water is life.
And yet, 2.2 billions of people don‘t have access to clean drinking water. Viva con Agua and Viva con Agua ARTS have made it their mission to provide safe water for everyone.
We contributed the proceeds of the auction to their WASH (water, sanitary, hygiene) projects to support making water accessible for more people.